Paid Social Advertising
Meta and LinkedIn ad campaigns engineered for qualified leads and measurable ROI — social media advertising built around revenue, not vanity engagement.
Google Ads captures people already searching. Paid social advertising creates demand — putting your offer in front of precisely targeted audiences on Meta and LinkedIn. We pair sharp targeting with scroll-stopping creative and tight tracking, so social media advertising actually drives pipeline.
What’s included
Channel mix, offers, and funnel mapped to your goals and budget.
Full Facebook and Instagram ads management for demand and lead gen.
B2B LinkedIn ads that reach decision-makers by title, company, and industry.
Scroll-stopping creative and copy built and tested for each platform.
Precise audiences, lookalikes, and retargeting to capture warm prospects.
Conversion tracking and ongoing optimization toward cost per lead and ROAS.
The platforms
Facebook & Instagram for high-volume, cost-efficient demand and SMB lead gen.
The channel for B2B — reach buyers by role, seniority, and company.
Stay in front of warm audiences across platforms until they convert.
Primarily Meta (Facebook & Instagram) and LinkedIn — the two highest-impact paid social channels for lead generation and B2B.
Google captures existing demand from searchers; paid social creates demand by targeting people based on who they are and what they care about. The two work best together.
We’ll recommend a starting budget based on your goals and market — enough to gather data and scale what works, without wasting spend.
Let’s build a Meta and LinkedIn plan engineered for leads, not likes.
