Generative Engine Optimization
Generative engine optimization (GEO) and AI search optimization that get your brand cited in AI answers — the new front page of search.
More people now ask ChatGPT, Google’s AI Overviews, and Perplexity instead of scrolling ten blue links. Generative engine optimization — also called answer engine optimization — makes sure your brand is the one these AI engines cite and recommend, so you don’t disappear as search changes.
What’s included
We measure how often AI engines mention you today and where competitors win.
Content structured so AI can quote it — clear answers, definitions, and facts.
Schema and clean markup that help engines understand and trust your pages.
Strengthen the citations and signals that make AI engines treat you as a source.
Earn the third-party mentions and reviews that LLMs pull from most.
Ongoing monitoring of your visibility and citations across the major AI engines.
The engines we target
Get recommended when buyers ask AI assistants for options.
Appear in the AI summary that now sits above traditional results.
Win citations in the fast-growing AI search engines buyers now trust.
GEO is the practice of optimizing your brand and content to be cited and recommended by generative AI engines like ChatGPT, Google AI Overviews, and Perplexity — the AI-search equivalent of SEO.
They’re used interchangeably — both describe optimizing to be the answer AI engines surface, rather than just a blue link.
Yes — GEO builds on strong SEO. The same authority and content quality that rank you in Google also make AI engines more likely to cite you.
Get an AI search audit and see how often AI engines recommend you today.